Wednesday, April 24, 2024

Filipino-owned company wins No. 1 Brand award in Thailand

PALAWANDERER.COM

Filipino-owned company wins No. 1 Brand award in Thailand

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Marketeer Business Magazine awards Universal Robina Corporation (URC) Thailand’s Fun-O as No.1 Brand Thailand for 2019-2020, Biscuits & Crackers categories. Receiving the award are URC Thailand’s officers: (L-R) marketing manager Porntip Leelalertwong, senior advisor Premchai Navarasuchitr, general manager Tanant Suwanraks, marketing director Jane Bernardo, and brand manager Vipa Vanlopnusorn.

Through a nationwide survey conducted among thousands of real Thai consumers, Universal Robina Corporation (URC) Thailand’s Jack n Jill Fun-O came out as the most popular brand in the category of biscuits and crackers. The survey was conducted by Marketeer Magazine in partnership with Kadence International (Thailand) Co., Ltd. — Japan’s leading Market Research Agency.

Thus, Marketeer Business magazine awarded Fun-O as No.1 Brand Thailand for 2019-2020, Biscuits & Crackers categories.

URC Thailand’s Marketing Director, Jane Bernardo said, “This award inspires us even more to continue delighting our Thai consumers with innovative and world-class products.”

One of the largest food and beverage manufacturing companies in the Philippines, URC has expanded its presence in the ASEAN and Oceania regions. It also exports to markets like the US, Europe and New Zealand. URC is known for well-loved brands like Chippy, Great Taste, Magic Crackers, Piattos, Cloud 9, C2 and Nips.

For 20 years now, its Thailand arm has been producing and distributing a broad range of snack and confectionary products such as Fun-O, Tivoli, Roller Coaster, Dewberry, Cream-O, Lush, Dynamite and Wiggles.

Learn more about URC and URC Thailand by visiting its websites, www.urc.com.ph and www.urcthailand.com, as well as its Facebook pages, @URCPhilippines and @URCThailandOfficial. (PR)